Pricing
One price. Yours forever.
Not a subscription. Not a treadmill that needs you to keep paying to keep the value. You buy it once, you rebuild your system, and you own the tool for every future rebuild your business will need.
The Five-Layer Marketing System
$497one time
Everything below is included. No tiers, no upsell maze, no renewal.
30-day money-back guarantee.
Everything the one-time price includes
- +The 25-question diagnostic that scores every layer of your marketing and routes you to your weakest one.
- +A full course for each of the five layers, with short lessons and audio in George's own voice.
- +The rebuild loop: commit to one change, make it on your real marketing, come back and watch your number climb.
- +A repeatable 30-day re-score with a progress graph, re-runnable forever as your business grows.
- +A downloadable, printable worksheet for every layer.
- +The AI coach: a chat coach for every layer, grounded in your own scores, with a generous included allowance (more on that below).
- +Coaching emails that celebrate your wins and nudge you back when life wins a week. Unsubscribe any time.
- +Bonus: George's full UNBOUND 2026 session, unlocked for owners on Sept 17.
- +Lifetime access and every improvement we ship.
The AI coach, honestly
Included coaching most humans never max out
Your purchase includes up to 40 coach messages a day and 200 a month, every month, forever. For context: most humans use fewer than 30 messages in their entire rebuild. The allowance exists so we can promise the coach stays fast, smart, and available for everyone, and it resets on the 1st of every month.
If you're the rare human who coaches hard enough to hit the ceiling, we'd rather keep you talking than cut you off. Two simple options, right inside the product, only if you ever need them:
Credit pack
$19one time
200 more coach messages. They never expire, and they only get used after your included monthly allowance runs out.
Coach Pass
$39per month
Unlimited monthly coaching for the humans who make the coach part of their weekly rhythm. Cancel whenever, keep the product forever.
No credit card ambush, no feature held hostage: the whole product works forever on the one-time price, and the coach add-ons appear only if you personally hit the ceiling.
The guarantee
Rebuild your marketing system in 30 days, or your money back
We can say that plainly because the whole product is built to prove it to you. If you run the five layers and your system isn't visibly rebuilt in 30 days, email us and we'll refund every dollar. The risk is ours to carry, not yours.
Fair warning: this is not for you if you want someone to do it all for you while you watch. You're the hero of this rebuild. We're the guide who knows the path.